The WASHLET is one of TOTO’s flagship innovations. It is a high-tech toilet with an array of functions to bring comfort and convenience to people’s lives.
The Task
To further enhance the awareness of TOTO’s WASHLET in USA, China and Taiwan through a microsite.
The Solution
Following the theme of “advanced technology meets hospitality”, our team devised a micro website to introduce the WASHLET through the experiences of first time users.
The end result was a storybook execution containing a unique blend of elements from Japan’s heritage with illustrations.
Visit the TOTO WASHLET microsite: